Market research shows that it is important to provide a closing gift but what is often overlooked is the 'what to give' component. National Association of Realtors (NAR) suggests listening to your clients needs to find out what is going to be the most impactful to them, which does not necessarily mean the most expensive item.
Read MoreClosing gifts serve as an "above and beyond thoughtful" show of appreciation for your clients. The right gift can work as a double edge sword; a thank you gift and a gateway to future referral business.
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